51
orange light
Worth a lookShows a sweet-spot price point ($32.12 avg), but a small market ($54K/yr) keeps it on the watch list.
Avg price
Incredible$32.12avg listing price — sweet spot $15–$100
Brand share
Great49%top-5 brand share — no brand owns this niche
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Growth
Good+34.1%90-day search growth — must beat 0% to launch
Price range
Good$7.08–$168.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.5%return rate — above 5% kills the launch gate
Review moat
Okay2,706.14avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$54K$54K/yr · 116K searches