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mogul base 3 way light bulb
Skip itA small market ($51K/yr) — this niche doesn't clear our bar today.
Conversion
Great9.9%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$18.49avg listing price — sweet spot $15–$100
Review moat
Good586.36avg incumbent reviews — the moat a new listing must climb
Price range
Good$6.77–$27.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.7%return rate — above 5% kills the launch gate
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-18.4%90-day search growth — must beat 0% to launch
Market size
Bad$51K$51K/yr · 28K searches
Competition
Bad85%top-5 click share — a locked-up shelf
Signals Low Review Barrier