Skip to content
55

masking tape

Worth a look

Shows searches that convert (18.7% search→purchase), but prices mostly outside the sweet spot ($3.50–$18.26) keeps it on the watch list.

Market size 97Growth 33Conversion 99Competition 28Returns 97Price range 22Avg price 35Brand share 36Review moat 26Quality gap 42

Conversion

Incredible18.7%

search→purchase rate — share of searches ending in a sale

Market size

Incredible$4.3M

$4.3M/yr · 2.2M searches

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Avg price

Okay$10.18

avg listing price — sweet spot $15–$100

Growth

Okay+6.3%

90-day search growth — must beat 0% to launch

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,933.95

avg incumbent reviews — the moat a new listing must climb

Price range

Bad$3.50–$18.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Search terms