46
market lights
Skip itA small market ($62K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$40.77avg listing price — sweet spot $15–$100
Price range
Incredible$15.27–$83.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Growth
Good+22.1%90-day search growth — must beat 0% to launch
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.2%return rate — above 5% kills the launch gate
Review moat
Bad6,057.47avg incumbent reviews — the moat a new listing must climb
Market size
Bad$62K$62K/yr · 33K searches