Skip to content
53

long lock

Worth a look

Shows searches that convert (7.1% search→purchase), but a small market ($107K/yr) keeps it on the watch list.

Market size 26Growth 50Conversion 75Competition 66Returns 56Price range 72Avg price 69Brand share 43Review moat 49Quality gap 47

Conversion

Great7.1%

search→purchase rate — share of searches ending in a sale

Price range

Good$7.38–$35.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$14.32

avg listing price — sweet spot $15–$100

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.8%

return rate — above 5% kills the launch gate

Growth

Good+20.8%

90-day search growth — must beat 0% to launch

Review moat

Okay1,607.19

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Market size

Okay$107K

$107K/yr · 105K searches

Search terms