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led spotlight bulb
Skip itBrand-locked demand (top 5 brands take 90% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$20.93avg listing price — sweet spot $15–$100
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Price range
Great$8.19–$56.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,998.68avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$120K$120K/yr · 62K searches
Growth
Okay+1.3%90-day search growth — must beat 0% to launch
Brand share
Okay90%top-5 brand share — brands hold most of the demand