47
kohler shower head
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Market size
Incredible$2.2M$2.2M/yr · 1.0M searches
Avg price
Great$84.62avg listing price — sweet spot $15–$100
Competition
Great39%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Returns
Okay4.5%return rate — above 5% kills the launch gate
Review moat
Bad4,260.7avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.2%90-day search growth — must beat 0% to launch
Price range
Bad$17.61–$500.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad99%top-5 brand share — brand-locked demand
Signals High Price