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52

kleenguard

Worth a look

Shows a sweet-spot price point ($26.13 avg), but a small market ($73K/yr) keeps it on the watch list.

Market size 18Growth 35Conversion 53Competition 79Returns 71Price range 72Avg price 95Brand share 60Review moat 38Quality gap 38

Avg price

Incredible$26.13

avg listing price — sweet spot $15–$100

Competition

Great36%

top-5 click share — an open shelf

Price range

Good$8.15–$126.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.2%

return rate — above 5% kills the launch gate

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Conversion

Good4.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,684.18

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+7.7%

90-day search growth — must beat 0% to launch

Market size

Bad$73K

$73K/yr · 64K searches

Search terms