43
it was always you neon sign
Skip itA small market ($16K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$44.17avg listing price — sweet spot $15–$100
Review moat
Great172.73avg incumbent reviews — the moat a new listing must climb
Returns
Great1.2%return rate — above 5% kills the launch gate
Brand share
Good68%top-5 brand share — brands hold most of the demand
Price range
Good$9.76–$171.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-12.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$16K$16K/yr · 29K searches