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52

incandescent flood light bulbs

Worth a look

Shows a sweet-spot price point ($39.26 avg), but soft demand (-30.5% this quarter) keeps it on the watch list.

Market size 40Growth 10Conversion 63Competition 59Returns 48Price range 89Avg price 95Brand share 34Review moat 71Quality gap 82

Avg price

Incredible$39.26

avg listing price — sweet spot $15–$100

Price range

Great$12.66–$103.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Good674.96

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Market size

Okay$204K

$204K/yr · 93K searches

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Growth

Bad-30.5%

90-day search growth — must beat 0% to launch

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