50
govee sync box
Worth a lookShows a thin review moat (74 avg reviews), but high returns (11.1%) keeps it on the watch list.
Review moat
Incredible74.05avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$35.26avg listing price — sweet spot $15–$100
Price range
Great$9.72–$57.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Good+47.9%90-day search growth — must beat 0% to launch
Market size
Okay$259K$259K/yr · 265K searches
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Returns
Bad11.1%return rate — above 5% kills the launch gate
Signals High Returns