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gel stain
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$21.39avg listing price — sweet spot $15–$100
Price range
Great$6.32–$59.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,615.54avg incumbent reviews — the moat a new listing must climb
Market size
Okay$191K$191K/yr · 324K searches
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Growth
Okay+1.5%90-day search growth — must beat 0% to launch
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Brand share
Bad98%top-5 brand share — brand-locked demand