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56

flame light bulbs

Worth a look

Shows a sweet-spot price point ($20.36 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 75Growth 32Conversion 53Competition 62Returns 24Price range 75Avg price 88Brand share 70Review moat 40Quality gap 60

Avg price

Great$20.36

avg listing price — sweet spot $15–$100

Market size

Great$860K

$860K/yr · 960K searches

Price range

Great$7.84–$37.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.4%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,454.72

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+5.9%

90-day search growth — must beat 0% to launch

Returns

Bad5.3%

return rate — above 5% kills the launch gate

Search terms