51
fire foam
Worth a lookShows low returns (0.3%), but soft demand (-15.4% this quarter) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great$47.91avg listing price — sweet spot $15–$100
Review moat
Great279.29avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$5.98–$156.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$167K$167K/yr · 45K searches
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Competition
Bad70%top-5 click share — a locked-up shelf
Growth
Bad-15.4%90-day search growth — must beat 0% to launch