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extension cord 20 ft
Worth a lookShows searches that convert (14.4% search→purchase), but strong incumbent ratings (4.8★) keeps it on the watch list.
Conversion
Incredible14.4%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.67avg listing price — sweet spot $15–$100
Price range
Great$8.55–$36.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.0%return rate — above 5% kills the launch gate
Market size
Good$724K$724K/yr · 301K searches
Brand share
Good72%top-5 brand share — brands hold most of the demand
Growth
Okay+12.8%90-day search growth — must beat 0% to launch
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Bad12,054.81avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality