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edison bulbs 40 watt

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Soft demand (-14.1% this quarter) — this niche doesn't clear our bar today.

Market size 32Growth 18Conversion 76Competition 60Returns 29Price range 61Avg price 82Brand share 62Review moat 63Quality gap 22

Avg price

Great$17.78

avg listing price — sweet spot $15–$100

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Review moat

Good995.03

avg incumbent reviews — the moat a new listing must climb

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Price range

Good$5.76–$29.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$149K

$149K/yr · 116K searches

Returns

Okay4.7%

return rate — above 5% kills the launch gate

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-14.1%

90-day search growth — must beat 0% to launch

Search terms