51
e12 flickering flame bulb
Worth a lookShows a sweet-spot price point ($20.17 avg), but a small market ($76K/yr) keeps it on the watch list.
Avg price
Great$20.17avg listing price — sweet spot $15–$100
Price range
Good$6.93–$36.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Review moat
Good705.97avg incumbent reviews — the moat a new listing must climb
Brand share
Good64%top-5 brand share — brands hold most of the demand
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-1.6%90-day search growth — must beat 0% to launch
Returns
Bad5.3%return rate — above 5% kills the launch gate
Market size
Bad$76K$76K/yr · 76K searches