40
dremel screwdriver
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$38.46avg listing price — sweet spot $15–$100
Price range
Incredible$21.49–$81.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Market size
Okay$248K$248K/yr · 166K searches
Growth
Okay+10.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,030.25avg incumbent reviews — the moat a new listing must climb
Competition
Bad92%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand