50
disk lights
Worth a lookShows a sweet-spot price point ($56.40 avg), but soft demand (-1.7% this quarter) keeps it on the watch list.
Avg price
Great$56.40avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Review moat
Good1,076.54avg incumbent reviews — the moat a new listing must climb
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Returns
Good3.0%return rate — above 5% kills the launch gate
Price range
Okay$9.31–$184.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$234K$234K/yr · 131K searches
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-1.7%90-day search growth — must beat 0% to launch
Signals High Price