55
dimmer switch
Worth a lookShows a $4.6M/yr market, but soft demand (-16.9% this quarter) keeps it on the watch list.
Market size
Incredible$4.6M$4.6M/yr · 3.1M searches
Avg price
Incredible$29.51avg listing price — sweet spot $15–$100
Price range
Great$10.70–$88.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Review moat
Okay3,650.03avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.6%return rate — above 5% kills the launch gate
Growth
Bad-16.9%90-day search growth — must beat 0% to launch
Signals High Returns