45
decorative bulb
Skip itA small market ($41K/yr) — this niche doesn't clear our bar today.
Avg price
Great$19.91avg listing price — sweet spot $15–$100
Price range
Great$8.23–$66.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Review moat
Good728.3avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Returns
Okay4.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-14.0%90-day search growth — must beat 0% to launch
Market size
Bad$41K$41K/yr · 41K searches