47
craftsman saw
Skip itWeak search conversion (2.3%) — this niche doesn't clear our bar today.
Avg price
Great$98.06avg listing price — sweet spot $15–$100
Competition
Great40%top-5 click share — an open shelf
Returns
Good2.2%return rate — above 5% kills the launch gate
Review moat
Good1,386.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Okay+7.5%90-day search growth — must beat 0% to launch
Market size
Okay$158K$158K/yr · 71K searches
Price range
Okay$9.87–$299.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Signals High Price