37
coqui lamp with sound
Skip itSoft demand (-44.3% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible84.2avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$29.54avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Great$10.54–$49.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.9%return rate — above 5% kills the launch gate
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Competition
Bad79%top-5 click share — a locked-up shelf
Market size
Bad$58K$58K/yr · 85K searches
Brand share
Bad98%top-5 brand share — brand-locked demand
Growth
Bad-44.3%90-day search growth — must beat 0% to launch
Signals Low Review Barrier