45
coors banquet neon sign
Skip itA small market ($19K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$27.14avg listing price — sweet spot $15–$100
Review moat
Great312.43avg incumbent reviews — the moat a new listing must climb
Returns
Great1.7%return rate — above 5% kills the launch gate
Price range
Great$8.73–$40.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Growth
Okay+2.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$19K$19K/yr · 36K searches
Signals Low Review Barrier