38
brown dimmer switch
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$22.32avg listing price — sweet spot $15–$100
Price range
Great$13.50–$29.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,306.89avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.3%return rate — above 5% kills the launch gate
Growth
Bad-17.5%90-day search growth — must beat 0% to launch
Market size
Bad$27K$27K/yr · 12K searches
Brand share
Bad98%top-5 brand share — brand-locked demand
Signals High Returns