40
bondaged rope cord & rope
Skip itSoft demand (-35.5% this quarter) — this niche doesn't clear our bar today.
Review moat
Great102.29avg incumbent reviews — the moat a new listing must climb
Returns
Great1.0%return rate — above 5% kills the launch gate
Price range
Good$7.96–$25.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.84avg listing price — sweet spot $15–$100
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$66K$66K/yr · 141K searches
Growth
Bad-35.5%90-day search growth — must beat 0% to launch
Signals Low Review Barrier