47
black christmas lights
Skip itA small market ($58K/yr) — this niche doesn't clear our bar today.
Price range
Great$7.50–$60.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$17.99avg listing price — sweet spot $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Growth
Okay+18.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,172.41avg incumbent reviews — the moat a new listing must climb
Returns
Okay5.0%return rate — above 5% kills the launch gate
Market size
Bad$58K$58K/yr · 72K searches