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bathtub refinishing kit
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$82.10avg listing price — sweet spot $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Review moat
Good1,252.73avg incumbent reviews — the moat a new listing must climb
Market size
Okay$255K$255K/yr · 84K searches
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Price range
Okay$18.08–$201.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-18.1%90-day search growth — must beat 0% to launch
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
Signals High Price