56
bathroom exhaust fan with light
Worth a lookShows a $2.0M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$2.0M$2.0M/yr · 1.0M searches
Avg price
Great$74.59avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Review moat
Great493.19avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good73%top-5 brand share — brands hold most of the demand
Price range
Okay$18.74–$186.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Returns
Bad5.4%return rate — above 5% kills the launch gate
Growth
Bad-15.4%90-day search growth — must beat 0% to launch