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b11 led bulb
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.17avg listing price — sweet spot $15–$100
Price range
Great$8.08–$35.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.2%return rate — above 5% kills the launch gate
Review moat
Okay2,293.95avg incumbent reviews — the moat a new listing must climb
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Growth
Bad-4.3%90-day search growth — must beat 0% to launch
Market size
Bad$58K$58K/yr · 28K searches
Brand share
Bad95%top-5 brand share — brand-locked demand