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asphalt patch
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Great$49.63avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great479.47avg incumbent reviews — the moat a new listing must climb
Price range
Good$10.93–$137.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+35.6%90-day search growth — must beat 0% to launch
Market size
Okay$273K$273K/yr · 210K searches
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Competition
Bad72%top-5 click share — a locked-up shelf
Signals Low Review Barrier