44
analog multimeter
Skip itSoft demand (-17.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$36.90avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$8.85–$135.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Returns
Okay3.6%return rate — above 5% kills the launch gate
Review moat
Okay2,414avg incumbent reviews — the moat a new listing must climb
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Market size
Bad$77K$77K/yr · 51K searches
Growth
Bad-17.3%90-day search growth — must beat 0% to launch