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6 foot level

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Strong incumbent ratings (4.6★) — this niche doesn't clear our bar today.

Market size 54Growth 27Conversion 31Competition 49Returns 68Price range 37Avg price 83Brand share 37Review moat 70Quality gap 24

Avg price

Great$78.70

avg listing price — sweet spot $15–$100

Review moat

Good708.33

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.3%

return rate — above 5% kills the launch gate

Market size

Good$358K

$358K/yr · 186K searches

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Price range

Okay$5.35–$233.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Okay+1.3%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Reviews