50
3 plug
Worth a lookShows searches that convert (10.2% search→purchase), but a small market ($36K/yr) keeps it on the watch list.
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Returns
Great1.6%return rate — above 5% kills the launch gate
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Brand share
Great60%top-5 brand share — no brand owns this niche
Growth
Okay+17.1%90-day search growth — must beat 0% to launch
Price range
Okay$4.63–$21.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$9.52avg listing price — sweet spot $15–$100
Review moat
Bad8,091.32avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$36K$36K/yr · 37K searches