53
3 pack door knob and deadbolt set
Worth a lookShows sweet-spot pricing room ($19.80–$98.39), but soft demand (-2.7% this quarter) keeps it on the watch list.
Price range
Incredible$19.80–$98.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$55.10avg listing price — sweet spot $15–$100
Competition
Great35%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Review moat
Good1,459.4avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Returns
Okay4.0%return rate — above 5% kills the launch gate
Market size
Okay$144K$144K/yr · 74K searches
Growth
Bad-2.7%90-day search growth — must beat 0% to launch
Signals High Price