Skip to content
58

2x4 led flat panel light

Worth a look

Shows a $2.1M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 95Growth 23Conversion 50Competition 84Returns 35Price range 4Avg price 36Brand share 68Review moat 94Quality gap 57

Market size

Incredible$2.1M

$2.1M/yr · 195K searches

Review moat

Great121.19

avg incumbent reviews — the moat a new listing must climb

Competition

Great31%

top-5 click share — an open shelf

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.0%

search→purchase rate — share of searches ending in a sale

Avg price

Okay$263.49

avg listing price — sweet spot $15–$100

Returns

Okay4.2%

return rate — above 5% kills the launch gate

Growth

Bad-3.4%

90-day search growth — must beat 0% to launch

Price range

Bad$51.19–$1193.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

Reviews