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16x28x6 furnace filter
Worth a lookShows low returns (0.7%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Price range
Incredible$40.53–$97.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$61.36avg listing price — sweet spot $15–$100
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Growth
Good+40.6%90-day search growth — must beat 0% to launch
Review moat
Okay1,866.18avg incumbent reviews — the moat a new listing must climb
Competition
Bad85%top-5 click share — a locked-up shelf
Market size
Bad$50K$50K/yr · 11K searches
Brand share
Bad100%top-5 brand share — brand-locked demand