52
150 watt light bulb
Worth a lookShows searches that convert (8.7% search→purchase), but a small market ($60K/yr) keeps it on the watch list.
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Great$15.42avg listing price — sweet spot $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Price range
Good$6.57–$32.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,075.47avg incumbent reviews — the moat a new listing must climb
Returns
Good2.8%return rate — above 5% kills the launch gate
Brand share
Good75%top-5 brand share — brands hold most of the demand
Growth
Bad-10.6%90-day search growth — must beat 0% to launch
Market size
Bad$60K$60K/yr · 45K searches