51
10x30x1 air filter
Worth a lookShows low returns (0.3%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible$45.18avg listing price — sweet spot $15–$100
Price range
Incredible$34.79–$68.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Growth
Good+42.0%90-day search growth — must beat 0% to launch
Market size
Okay$202K$202K/yr · 58K searches
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad15,295.21avg incumbent reviews — the moat a new listing must climb
Brand share
Bad98%top-5 brand share — brand-locked demand