46
10mm deep socket
Skip itSoft demand (-10.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$40.94avg listing price — sweet spot $15–$100
Review moat
Great396.5avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 5% kills the launch gate
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Price range
Good$8.85–$156.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$178K$178K/yr · 201K searches
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad90%top-5 brand share — brand-locked demand
Growth
Bad-10.6%90-day search growth — must beat 0% to launch