58
1/8 drill bits
Worth a lookShows searches that convert (15.5% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible15.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Great53%top-5 brand share — no brand owns this niche
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,685.25avg incumbent reviews — the moat a new listing must climb
Market size
Okay$222K$222K/yr · 136K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+11.2%90-day search growth — must beat 0% to launch
Avg price
Okay$10.53avg listing price — sweet spot $15–$100
Price range
Bad$3.91–$17.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand