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yoga pad
Skip itA small market ($52K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$27.17avg listing price — sweet spot $15–$100
Price range
Great$8.24–$47.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Returns
Good2.9%return rate — above 6% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-5.3%90-day search growth — must beat 0% to launch
Review moat
Bad17,877.61avg incumbent reviews — the moat a new listing must climb
Market size
Bad$52K$52K/yr · 75K searches