42
workout cards
Skip itA small market ($49K/yr) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 6% kills the launch gate
Avg price
Great$20.30avg listing price — sweet spot $15–$100
Price range
Great$9.43–$49.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great396.25avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-22.4%90-day search growth — must beat 0% to launch
Market size
Bad$49K$49K/yr · 117K searches