48
wool
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Avg price
Incredible$40.80avg listing price — sweet spot $15–$100
Price range
Great$14.14–$59.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great31%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$311K$311K/yr · 1.1M searches
Review moat
Okay1,801.72avg incumbent reviews — the moat a new listing must climb
Returns
Okay5.4%return rate — above 6% kills the launch gate
Growth
Bad-10.2%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale