34
wilson golf clubs
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 5% kills the launch gate
Growth
Great+61.5%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,670.67avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$368.04avg listing price — sweet spot $15–$100
Market size
Bad$77K$77K/yr · 105K searches
Price range
Bad$34.91–$531.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad90%top-5 click share — a locked-up shelf
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price