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water treatment for drinking water
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great9.9%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.25avg listing price — sweet spot $15–$100
Price range
Great$8.98–$33.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$110K$110K/yr · 58K searches
Review moat
Bad5,386.71avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad92%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand