62
wacky worm
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Growth
Incredible+115.6%90-day search growth — must beat 0% to launch
Competition
Great37%top-5 click share — an open shelf
Market size
Good$462K$462K/yr · 812K searches
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Price range
Good$3.91–$28.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.60avg listing price — sweet spot $15–$100
Review moat
Okay2,893.3avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
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