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52

vikings shirt

Worth a look

Shows a sweet-spot price point ($24.94 avg), but high returns (9.0%) keeps it on the watch list.

Market size 31Growth 66Conversion 24Competition 88Returns 11Price range 89Avg price 95Brand share 65Review moat 48Quality gap 32

Avg price

Incredible$24.94

avg listing price — sweet spot $15–$100

Price range

Great$12.87–$105.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great27%

top-5 click share — an open shelf

Growth

Good+45.2%

90-day search growth — must beat 0% to launch

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,705.24

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Okay$140K

$140K/yr · 295K searches

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Returns

Bad9.0%

return rate — above 5% kills the launch gate

Search terms