42
vanderbilt apparel
Skip itWeak search conversion (1.8%) — this niche doesn't clear our bar today.
Avg price
Incredible$29.40avg listing price — sweet spot $15–$100
Competition
Great35%top-5 click share — an open shelf
Brand share
Good70%top-5 brand share — brands hold most of the demand
Returns
Okay3.9%return rate — above 5% kills the launch gate
Price range
Okay$10.65–$281.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,524.98avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$102K$102K/yr · 188K searches
Growth
Bad-2.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Signals Low Review Barrier