49
trophy shelf
Skip itWeak search conversion (1.7%) — this niche doesn't clear our bar today.
Avg price
Incredible$31.66avg listing price — sweet spot $15–$100
Price range
Great$11.51–$89.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,247.81avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.1%return rate — above 5% kills the launch gate
Growth
Okay+12.6%90-day search growth — must beat 0% to launch
Market size
Okay$186K$186K/yr · 356K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale